AGP Executive Report
Last update: 10 hours agoMedia Habits: Deloitte says Australian households cut digital entertainment subscription spending 6% to A$73 a month, while attention shifts towards audio, social media and AI. Digital Policy: In the High Court fight over the under-16 social media ban, the Commonwealth acknowledged it limits young people’s political debate but argued the restrictions are justified by safety risks. Industry Watch: ACMA is proposing an annual A$17–A$25 fee for registered SMS Sender IDs from July 2027 to help fund its scam-prevention register. Media Funding: Regional outlets were among the winners in the latest News Innovation Fund payouts. Ad Tech: Teads and Adelaide are partnering on attention-based media measurement and real-time campaign optimisation. Agency Moves: Dig Agency has been appointed lead creative agency for a2 Milk’s lactose-free campaign, while Beacon Lighting has called a media pitch. Platform Tensions: Commercial broadcasters are urging the ACCC to stop Meta from using Australian content without permission.
Note: AI summary from news headlines; neutral sources weighted more to help reduce bias in the result. Feedback is welcome. Please let us know if you have any comments or suggestions about the AGP Executive Report.
Perspectify News
